Creative Flow

CHICKS ROCK! is happy to welcome back Giovanna as a guest blogger:

Giovanna lives in New York City. Through her work experiences and
most recently through her studies, she has developed a passion for the
dynamic of work, the psychology behind it.


A creative mind is a happy mind. Researchers have found that, among other things, creativity increases job satisfaction, creates more positive emotions, and augments the overall wellbeing of a person. Henceforth, it should come as no surprise that people who are creative are happier than those who aren’t.

To attest to it, think about the times when you’ve been your most crafty: that time you whipped up pancakes from scratch or when you came up with that cool hack to save time in the morning before work. Chances are, you look back at those moments with fondness because creativity often comes from a positive place: love, impulse, curiosity.

Our history is full of artists, philosophers and mad geniuses whose ideas were so groundbreaking that they seem novel even today. However, lately it seems the world has lost that creative edge.

We live in a time where anything mainstream looks and sounds the same: the people next to you as you cross the street are wearing the same style, the song on the radio sounds exactly like the one you just heard, etc. It’s as if there are no new ideas anymore. And the shocking part is, most of us are O.K. with that. Many of us have become complacent with living our lives without creativity.

Researchers have even coined a term for it: creative bias; people want to be creative, yet reject creative ideas when they have them.

Sound familiar? It should, because we have all been guilty of this at one time or another. How many times have you thought about trying a new activity, for instance, yet brushed it off as implausible? How often have you wanted to try a new hairstyle but decided against it because you thought it would look ridiculous? We put so much restraint on our own thoughts, that we disregard any possibility of originality. It's as if we're afraid of the stigma that comes from thinking outside the box.

However, as much as we may try to suppress it, creativity needs to be expressed. Creativity is as much a part of being human as breathing; the challenge is learning to apply creativity to our everyday lives.

Creativity is said to come from the right hemisphere: the same side of the brain associated with images, emotions, color, music, expression, and intuition. That’s why musicians, artists and writers are often described as creative. Even so, you do not have to be the next Frida Kahlo or have a page on Etsy to be considered creative. Creativity is not just about making collages and writing sonnets, it’s about creating ideas! PsychologyToday defines creativity as the ability to generate new ideas, new connections between ideas and new ways to solve problems. In order to do this, you have to open your mind to a new way of thinking.

So next time you have a kooky idea - embrace it! Allow yourself to take a different cognitive approach to a given situation. Take inspiration from your environment, the people around you. Let go of mental hurdles you place on yourself and let the prospect of creativity sharpen your skills and abilities. Let it boost your resilience and satisfaction with life. Quiet the negative thoughts and let your creative mind flow!